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The Significance of Poppies. More than just a pretty flower...

New Erstwilder Poppies for Remembrance Day

The Poppy Field brooch, ever since it’s launch in February 2012, has been one of our most endearing and enduring designs.

Our original Poppy Field design came about, not with any intention of association with the RSL, but simply because we love flowers and wanted to design a simple yet striking brooch that would help brighten people’s days. And when we saw the wonderful and humbling pictures of Erstwildians wearing our very own poppy to pay their respects, we knew that it was something wanted to support.

In recent years, due to popular demand as well as our absolute reverence for those who serve in the defence of our nation and in the name of peace across the world, we have released new Poppy Field designs twice annually: in early March to pay respect to our ANZAC heroes, and again in early November to commemorate Remembrance day.

This November we have made the decision, once again due to the feedback we have from yourselves on Instagram and Facebook, to release not one but three new Poppy Field designs: a traditional red poppy as a mark of respect for those brave men and women who gave their lives so that we can enjoy the freedoms to which we have become accustomed, a purple poppy to celebrate the contributions made by our animal allies in times of war, and a white poppy as a complement to the red poppy and reminder that the ultimate aim of our participation in any conflict is peace and harmony across all mankind.

Erstwilder is 100% committed to these Emblems of Remembrance and the causes they represent. To each and every one of the brave souls, those who laid down their life in the name of the sacred cause fought in Flanders’ Fields during World War one and those who have served since, we simply say this: thank you. From the bottom of our hearts, thank you.

We do encourage you to continue to support the Returned & Services League, Australian War Animal Memorial Organisation and Peace Pledge Union by purchasing pins and cloth poppies. And we’re doing our part too. For every Poppy Field brooch (all colours) purchased from Erstwilder.com during the month of November, Erstwilder will donate $2 to RSL Victoria.

Shop Erstwilder Poppy Designs

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